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Posted by James Hine

Asia's Rise

7 May 2025

Asia's Rise - The Next 30 Years of Innovation, Consumption, and Global Influence

The huge potential of Asia can be seen in one powerful image: half the world's population concentrated within a single hemisphere.

At True Blue, based in Bangkok, we’ve seen firsthand the incredible transformation sweeping across the region. From China and India to Southeast Asia’s rising stars — Thailand, Indonesia, Malaysia, and Vietnam — Asia is no longer just the world’s factory.

Over the past 30 years, Asia has evolved into:

  • A booming consumption powerhouse

  • A hotbed of innovation

  • A proving ground for tech, trade, and transformation

With rising trade tensions and a shift away from overdependence on any one market, companies are seeking stability and growth in new places. The result? An era where Asia isn’t just reacting — it’s leading.

China’s rise was just the beginning. India followed, and now countries like Vietnam are being hailed as the next global manufacturing hubs. Meanwhile, Thailand continues to gain ground with its tech-savvy workforce and strategic location.

If the West really is in decline… is Asia ready to lead?

From a recruitment lens, we’re already seeing the shift — with more global businesses building teams here, and regional players going global. The demand for tech talent has never been higher.

Want to expand into Asia’s next growth markets or build a high-performing tech team in Thailand? Speak to us.

About True Blue


We’re a Bangkok-based tech recruitment firm specialising in Software, Cybersecurity, Data, Infrastructure, and IT Sales. Whether you're scaling a startup or transforming your enterprise stack, we help you find the right talent to lead the charge. www.trueblue.co.th

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